Vice President Global Brand and Consumer Marketing, Twitter
Beverly Jackson is the Vice President, Global Brand and Consumer Marketing, at Twitter, and an award-winning marketing executive with 25 years of global experience building and managing high-performing content, product and brand teams while establishing long-term strategic goals that drive revenue and value. In her most recent role leading the Twitter brand and consumer marketing efforts, she was able to successfully build a world-class team, flawlessly execute GTM strategies for new product releases, and launch headline-grabbing integrated campaigns around the world. She has extensive agency and in-house experience launching global campaigns across significant business verticals, including entertainment, consumer tech, hospitality and gaming.
While delivering on high-impact goals with a data-forward approach, Beverly has proven to be an empathetic and dynamic leader. She has led teams and brands through some of culture’s most memorable moments with integrity, grit and grace. She has prioritized purpose-based work in her roles as a mentor, advisor, investor and board director.
Beverly earned a BS in Marketing at Howard University and an MPA, Management and Policy, at Baruch College, as a National Urban Fellow.
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