Apr 9, 2020

2:00 PM EST

Webinar: Leading in a Crisis with Alan Mulally

Lessons Learned from Leading Ford Through the 2008 Financial Crisis

Alan Mulally

Former President & CEO, Ford Motor Company; GILD “Legends in Leadership” Faculty Member

As the impact of the COVID-19 public health crisis deepens, now is the time for impactful, purposeful leaders.

In 2008, as the country experienced the biggest economic downturn since the Great Depression, Alan Mulally was guiding Ford Motor Company, one of the world’s most important brands, through crisis. As CEO, he was responsible for the financial future of the organization, maintaining the continued high quality of the brand and its products, and for the well-being of his employees. He faced a tremendous challenge, in highly uncertain and volatile time.

Join Linkage for a special conversation with Alan Mulally and hear the key leadership lessons he learned during his time at Ford. He will share how the crisis of 2008 proved to be critical time in the automobile industry and how his ability to lead purposefully repositioned Ford for success coming out of the recession.

As the impact of the COVID-19 public health crisis deepens, Alan Mulally’s lessons in Purposeful Leadership are vital tools for leaders looking to rise to the challenge of leading purposefully and effectively in times of crisis and uncertainty.

During this webinar, you will:

  • Learn how to use Purposeful Leadership® to inspire your team during times of high ambiguity
  • Discover why engaging your team through communication and “upskilling” is more important than ever–and gain actionable next steps for implementing these tactics with your team
  • Discover how to stay resilient as a leader and stronger than ever in times of crisis

Your Host

Alan Mulally

Former President & CEO, Ford Motor Company; GILD “Legends in Leadership” Faculty Member

Alan Mulally served as president and chief executive officer of the Ford Motor Company and as a member of Ford’s board of directors from September 2006–June 2014.

Mulally led Ford’s transformation into one of the world’s leading automobile companies and the #1 automobile brand in the United States. He guided Ford in working together on a compelling vision, comprehensive strategy and implementation of the One Ford plan to deliver profitable growth for all of the company’s stakeholders.