The key to profitability growth and survival -- is to stake out, and then constantly improve upon, a distinctive competitive position. In this session, Porter will discuss the tools effective leaders use to determine their best competitive strategy and how they translate that strategy into a compelling and motivating vision. Porter will also share how effective leaders use their vision for competitive advantage to continually improve productivity and innovation.
Participants in this program will learn:
- How to connect vision and strategy
- Insight into how to move from destructive competition to strategic competition
- The critical steps leaders take in communicating strategy
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Michael Porter, Harvard Business School Professor, is the world’s most influential thinker on competitive strategy and international competitiveness and speaks widely on these topics to business and government audiences throughout the world. His work forms the foundation of Harvard’s required course on strategy and appears in the course content of virtually every business school in the world. Professor Porter has written sixteen books and more than 100 articles and has produced bodies of work in several subcategories of competition, including the influence of location on competition, the role of private capital investment in competitiveness, and the relationship between competition and society. His book, Competitive Strategy, is in its 58th printing and has been translated into seventeen languages. His second major strategy book, Competitive Advantage, is in its 34th printing.
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