“People don't rise from nothing....It is only by asking where they are from that we can unravel the logic behind who succeeds and who doesn't."
-- Malcolm Gladwell
Why are people successful? The secrets of success can be decoded—and copied and reconstructed. In his stunning new book, the bestselling author of The Tipping Point and Blink reveals the real—and mostly overlooked—secrets to extraordinary success. As in his earlier books, Gladwell builds his case with stories of real people, brilliantly told from an all-new perspective. He reveals that we pay far too much attention to what successful people are like, and too little attention to where successful people are from: their culture, their family, and their generation. Gladwell explains what Bill Gates, the Beatles and other world-class successes have in common, how culture affects their careers and performance, why some cultures are good at math and what drives the so-called “achievement gap” in American education. Along the way, Gladwell overturns many of our conventional notions about what makes a person successful. He creates an entirely new model for nurturing success and suggests ways to give people the best opportunities to succeed. Because we so profoundly personalize success, we squander human potential. We miss opportunities to lift others onto the top rung.
During this program you will learn:
· The kinds of circumstances and backgrounds shared by high performers
· The predictors of success we consistently overemphasize as well as those we continue to underemphasize
· Some provocative suggestions about how we can nurture success for everyone
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Malcolm Gladwell has an incomparable gift for interpreting new ideas in the social sciences and making them understandable, practical and valuable to business and general audiences alike. He’s become so successful at this that, in 2005, Time Magazine named Malcolm one of its 100 Most Influential People. Malcolm’s book Outliers: The Story of Success is having an even greater impact than his first two books. In Outliers, Malcolm suggests an exciting new approach to helping people succeed by using the factors that really foster success. Outliers debuted as a #1 bestseller for The New York Times, The Wall Street Journal, The San Francisco Chronicle, Barnes & Noble, and Publisher’s Weekly. He is the author of two other New York Times #1 bestsellers, The Tipping Point and Blink. With his first book Malcolm embedded the concept of The Tipping Point in our everyday vocabulary and gave organizations new tools for understanding how trends work. In Blink he analyzed first impressions—the snap judgments that we all make unconsciously and instinctively—and he explores how we can master this important aspect of successful decision-making. Malcolm is a staff writer for the New Yorker magazine. His editor describes his work as a new genre of story, an idea-driven narrative that’s focused on the everyday and combines research with material that’s more personal, social and historical. He now has another bestseller, What the Dog Saw, a compilation of essays from his writings in The New Yorker magazine.
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